The Register-Herald, Beckley, West Virginia


November 3, 2013

Farm fresh

The days of double cheeseburgers, baconators and thickburgers may be going the way of the dodo.

Unhealthy fast-food meals may be hanging up their super-sized duds, for all-new, all-different identities like grass-fed beef or farm-to-table meals.

Food trends in the nation today seem to be heading toward healthier options, especially those where the food goes from the farm directly to the table.

And now, a new farm-to-table market has opened its doors allowing for healthier food choices to go directly from regional farms directly to the consumer’s kitchen table. Greenbrier Nurseries’ Beckley location on Pinewood Drive is hosting the Farm-to-Table Market (open Tuesdays and Fridays).

We could not be more excited for such an opportunity to purchase a wide variety of meat and produce that isn’t processed over and over again, all the while keeping more money in West Virginia.

It’s no secret that obesity is an epidemic plaguing our society today, and most restaurants, especially fast food joints, have not had the healthiest of menu items in the past.

Statistics from the Centers for Disease Control and Prevention show that 67.4 percent of adults in West Virginia were overweight in September 2012. Further, only 25.3 percent of West Virginia’s adults reported having consumed the recommended daily level of fruits and 22.1 percent of adults in the state reported consuming the daily recommended level of vegetables.

Those are some frightening numbers. So we like seeing new businesses promoting healthier food options and we are even more delighted that food trends are starting to steer away from our super-sized culture.

However, even now fast-food corporations are starting to recognize trends in American consumerism and aiming new healthier products to maintain their customer base. Area schools are even starting to purchase food locally to serve to students.

With a business like a farm-to-table market, consumers can find out directly from the farmer what went into their products, which allows for a more informed choice of what you are about to serve on your dining room table.

But while a hamburger here or a basket of fries there from your favorite establishment is OK, home-grown, home-cooked food offers the most nutrition for your buck.

Offering a farm-to-table market year-round is a great idea that will allow consumers more choice in their diets and that can only be healthy for their mind, body, soul and wallets.

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