The Register-Herald, Beckley, West Virginia


December 1, 2013

Home B Sweet home

WHITE SULPHUR SPRINGS — Former Greenbrier chef and stay-at-home mom Erin Bowes has been running her own pastry business, B Sweet Confectionery, since 2011.

“I wanted to work for myself so I could have the flexibility when it came to family activities, etc.,” Bowes said. “That is actually not how it is, though! When you own your own business, you really never stop working.”

What started out as taking orders for specialty cakes turned into a regular stand at the Greenbrier Valley Farmers Market in Lewisburg, but patrons will no longer find her there.

Bowes recently purchased retail space.

“I have always wanted my own shop,” Bowes said. “I have made plans for over 15 years, so I thought it was time to finally make the leap this summer.”

The grand

opening of B Sweet

Confectionery, located in White Sulphur Springs across from City Hall, was Oct. 22.

But Bowes can make much more than cakes. “Sweetie,” the bright pink and blue trailer she uses for the Greenbrier Valley Farmers Market, is often full of sweet treats like cinnamon rolls, scones, cupcakes, cookies, granola, pies, pepperoni rolls and doughnuts. All made from scratch.

Bowes’ customers proclaim her cupcakes as their favorite of her sweet treats.

“I make a European style buttercream that is different than what most are used to. It’s not sickly sweet and it melts in your mouth,” Bowes said.

However, Bowes’ favorite treat to make is her French macaroons.

“They are a very finicky cookie and require a lot of variables to get them just right,” Bowes said. “I have perfected my recipe so they turn out perfect and delicious.”

Bowes credits much of her success to Facebook.

“I joke that without Facebook, I wouldn’t have a business, but it really has helped me grow and get customers that I may have never had otherwise.”

Like her page on Facebook at for updates and menus.

“I want to make people happy with my products and I want them to feel like my shop is the go-to for everything sweet!” Bowes said.

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