The Register-Herald, Beckley, West Virginia

Money

April 2, 2008

Kroger begins generic drug program

Fred Pace

Kroger is now offering pharmacy customers generic drugs for $4 per prescription at its stores in West Virginia, Virginia, Ohio, Kentucky, North Carolina and Tennessee.

“We’re pleased to offer our customers an affordable alternative to meet their health and medication needs,” said Jay Cummins, president of Kroger’s Mid-Atlantic division. “Our customers can take advantage of low prices on generic drugs while continuing to rely on the expert, professional counsel of our pharmacists.”

The Kroger program includes generic alternatives for some of the most commonly prescribed drugs used to treat diabetes, asthma, depression, heart disease, thyroid and other health problems.

The $4 price applies to more than 300 generic drugs prescribed for 30-day supplies.

Cummins says those interested in these low-price generic drugs should consult their doctor or Kroger pharmacists to determine if a generic is available for their prescription and is right for them.

“People wanting to take advantage of our generic drug program can easily make arrangements to transfer their prescriptions by calling participating Kroger pharmacies,” Cummins said.

These $4 prescriptions are available in Kroger pharmacies and for online and telephone orders for customers to pick up in a store, he said.

Separately, Kroger will offer generic versions of the family planning drugs, Ortho Cyclen and Ortho Tri Cyclen, and a fertility drug for $9, Cummins added.

Kroger’s generic drug program comes following similar programs announced by Wal-Mart and Target over the past two years.

A list of the participating pharmacies and eligible generic drugs are available at www.kroger.com/generic or by calling 1-877-4RX-LIST (1-877-479-5478).

— E-mail: fpace

@register-herald.com

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