The Register-Herald, Beckley, West Virginia


September 8, 2013

Bloom Beauty Bar

Stylist determined to help clients ‘have great hair’

Fans of local stylist Chess Hutchens can rejoice now that the Bloom Beauty Bar has opened.

“It’s a full-service salon,” said Hutchens, owner, stylist and color specialist at the Beauty Bar. “We do cuts, color, waxing, spray tans and eventually we’ll do make-up. It’s kind of a one-stop place where you can get everything done.”

Hutchens says the most popular service is the hair-coloring, which ranges from $60 to $120. Pricing depends on the length of the hair and what type of color needs to be done.

Hutchens says giving Beckley and its people a makeover is her ongoing goal.

“Everyone should have great hair,” Hutchens said. “It is possible in Beckley. I promise. I started the Beauty Bar because I wanted to have a unique, relaxing salon. There are no other salons in Beckley like it, guaranteed. The atmosphere is very laid-back and relaxing. People will look forward to coming back to us.”

Hutchens’ cuts and colors are a hot commodity and have brought her old fans right back to her.

“I’ve been doing hair for a while,” Hutchens said. “Getting my old customers back has been pretty rewarding. They found me, I didn’t find them. That’s been pretty cool. It makes me feel like they like me.”

One fan has been getting her hair cut by Hutchens for nearly four years now.

“She takes good care of me and she always pays attention,” customer Autumn Davis-Hanks said. “No matter what I ask for, she does. If I just barely want my hair trimmed, she does that. She does my color absolutely perfect and I feel beautiful when I leave. She also has a great personality and is really easy to talk to.”

Bloom Beauty Bar provides services for both men and women. Hutchens says she is also currently hiring another stylist and applicants can send their resume to chesshutchens24@gmail. com.

Bloom Beauty Bar is located at 1469 Stanaford Road, Beckley. For more information, call Chess Hutchens at 304-253-2780. Business hours are Monday, Wednesday, Thursday and Friday, from 10 a.m. to 7 p.m.

— E-mail:

Text Only
  • lewis shop 1 Custom car care

    Lewis Automotive Group has added exhaust and mufflers to its list of available services.

    April 13, 2014 2 Photos

  • Class explores ABCs of starting a business

    If you have a dream of owning your own business, an upcoming class sponsored by the Office of Workforce Education at New River Community and Technical College will give you valuable information on how to get started.

    April 13, 2014

  • Rightway Rightway Auto offers dealer-quality service

    Whether you have two cars or 20 trucks to take care of, one local business owner says he wants to bring you dealership-quality service at a backyard price.

    April 6, 2014 1 Photo

  • johnson satterfield Johnson, Satterfield named certified Travel Marketing Professionals

    Maura Johnson, chief operating officer, and Becky Satterfield, Membership & group tour director of Visit Southern West Virginia, have earned certification as Travel Marketing Professionals (TMP) after completing a three-year program of the Southeast Tourism Society (STS) Marketing College.

    April 6, 2014 1 Photo

  • skyline resort 2 Southern skyline

    Cozy, upscale, but affordable. That’s the game plan for a newly opened resort in southern West Virginia.
    Located in Ghent, just off I-77 on U.S. 19, Skyline Resort recently opened its restaurant, 4 Season, and Rich & Ernie’s Bar.

    March 30, 2014 2 Photos

  • drone Up in the sky! It’s a bird, it’s a plane, it’s ... a drone

    With the launch this month of “Chopper Foxfire,” Foxfire Realty has become one of the first real estate companies in the region to experiment with “drone” technology.

    March 30, 2014 1 Photo

  • Auto rental expands to Beckley, Daniels

    Andrew Auto Rental has opened locations in both Beckley and Daniels as it expands in southern West Virginia.

    March 30, 2014

  • Summit designer is honored

    Freese and Nichols Inc. of Raleigh, N.C., designer of a series of dams and lakes at the Summit Bechtel Family National Scout Reserve, earned a National Recognition Award for exemplary engineering achievement for the work at the American Council of Engineering Companies’ (ACEC) 48th annual Engineering Excellence Awards.

    March 30, 2014

  • Website launched for agricultural producers

    Farm Credit of the Virginias has launched an educational website,

    March 23, 2014

  • 032314 mountain lumber willie.jpg About Mountain Lumber

    In 1974, Willie Drake took a small assignment that led him to West Virginia in search of rare American Chestnut among the area’s historic Appalachian barns.

    March 23, 2014 1 Photo

AP Video