The Register-Herald, Beckley, West Virginia



A picture of a young woman taken to promote Laufer and Ash’s early plans for development. “Bob Ash did the rendering,” said Laufer of an early ’70s conceptualization of what would become known as Winterplace. “We first code-named it Nirvana, an ‘almost heaven’ type of place.” “I bought it out of Washington state,” says Laufer, of the first surface tow in the pre-history of Winterplace ski resort. “I paid $250 per month and sold it to Snowshoe to take over payments.” A younger Laufer poses with the signs marking his dream for southern West Virginia originally called the Flat Top Mountain Ski Area.

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